{"id":89572,"date":"2021-02-04T10:17:55","date_gmt":"2021-02-04T10:17:55","guid":{"rendered":"https:\/\/www.4sustainability.it\/?p=89572"},"modified":"2021-02-04T10:55:54","modified_gmt":"2021-02-04T10:55:54","slug":"chemistry-in-production-how-to-buy-clean-clothes-thanks-to-chemical-management","status":"publish","type":"post","link":"https:\/\/www.4sustainability.it\/en\/chemistry-in-production-how-to-buy-clean-clothes-thanks-to-chemical-management\/","title":{"rendered":"CHEMISTRY IN PRODUCTION: HOW TO BUY CLEAN CLOTHES THANKS TO CHEMICAL MANAGEMENT"},"content":{"rendered":"<p>Chance are the expression <span style=\"color: #99b811;\"><a style=\"color: #99b811;\" href=\"https:\/\/www.4sustainability.it\/en\/chemical-management\/\"><strong>chemical management<\/strong><\/a><\/span> will sound very technical and not very interesting to the average consumer who enters the store to buy an item of clothing, a pair of shoes or an accessory. I have to buy a shirt for the gym, a sweater, a belt &#8230; What does chemistry have to do with it? It has everything to do with it! Every dress I wear, indeed, has been produced with <strong>a large use of chemicals<\/strong>, not all of which are exactly harmless or sustainable.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #99b811;\"><strong>Knowing how to protect yourself<\/strong><\/span><\/h2>\n<p>When the production cost is very low, in any case there is someone who pays and this &#8220;someone&#8221; is people and \/ or the environment. In other terms, it is not said that the fashion items we like so much, whether branded or not, are risk-free, meaning produced without the use of potentially harmful chemicals. It&#8217;s all the fault of <strong>an ever faster fashion<\/strong>, of collections that chase each other to <strong>maximize sales and profits<\/strong>. The moral is if I want to make a conscious purchase, I must first inform myself, knowing that, a priori, neither the brand nor the Made in Italy label can completely preserve me from risks.<\/p>\n<p>Let&#8217;s start by saying that it&#8217;s very likely that chemistry is used to obtain the <strong>color fastness<\/strong> to washing, a <strong>water-repellent performance<\/strong> or an <strong>anti-stain treatment<\/strong>. Have we ever wondered what the effects of these processes are on the environment? How much impact do the factories&#8217; discharges in the sea where we fish or in the rivers from which we draw water to irrigate and what damage do we suffer to our health through the foods we eat and the clothes we wear?<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #99b811;\"><strong>The role of brands, from great accused to active players of change<\/strong><\/span><\/h2>\n<p><span style=\"color: #99b811;\"><a style=\"color: #99b811;\" href=\"https:\/\/www.greenpeace.org\/global\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Greenpeace<\/strong><\/a><\/span>&#8216;s attacks on the major fashion brands that years ago began to stir the conscience on issues such as the indiscriminate exploitation of resources, the use of child labor, violations of workers&#8217; rights &#8230; have brought to light very serious responsibilities and abuses that can be charged, if not directly to the brands known to the general public, to their <strong>supply chains<\/strong>, on which at best a facade monitoring was exercised because that was convenient for it to be.<\/p>\n<p>Since the <strong>Rhana Plaza tragedy<\/strong> in 2013 &#8211; the worst accident ever to hit the textile sector, with over a thousand workers killed in the collapse of the run-down Dhaka plant in Bangladesh &#8211; many things have fortunately changed. The <strong>conscious cynicism<\/strong> of which many production companies have make them guilty is slowly giving way to <strong>sustainability and social responsibility <\/strong>policies many suppliers are also involved in. The idea behind the <strong>change<\/strong> is that we must work together to achieve <strong>gradual but rigorous objectives<\/strong> that should be binding for everyone<strong>.<\/strong> Among these is good chemistry, which consists in the elimination of chemicals that are<strong> dangerous to health and the environment <\/strong>from the various production cycles of the fashion industry. It is about those same substances that have been heavily used in the last fifty years due their cheapness and high performance.<\/p>\n<p>On this front, the largest global initiative born in response to the accusations of Greenpeace and other NGOs is <span style=\"color: #99b811;\"><a style=\"color: #99b811;\" href=\"https:\/\/www.roadmaptozero.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Zero Discharge of Hazardous Chemicals &#8211; ZDHC<\/strong><\/a><\/span>, a working table that later became a foundation that brings together the leading international fashion &amp; luxury brands, the most advanced realities in the supply chain, chemical producers, analysis laboratories, research institutes, associations and companies such as <a href=\"https:\/\/www.processfactory.it\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #99b811;\"><strong>Process Factory<\/strong><\/span><\/a> specialized in supporting businesses in their conversion roadmap to good chemistry and, more generally, to <strong>sustainability as a development strategy<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #99b811;\"><strong>The Made in Italy \u201cwarranty\u201d<\/strong><\/span><\/h2>\n<p>It is also necessary to shed light on the wording <strong>Made in Italy<\/strong> and the tendency to attribute to it an extended meaning of guarantee that it has not necessarily. Let&#8217;s say the t-shirt or sweater in our example were actually designed and sewn in Italy. This will be sufficient to write Made in Italy on the <strong>label<\/strong>, without obligation for the manufacturer to specify that the raw material, washing, dyeing, etc. were performed on the other side of the world.<\/p>\n<p>Now, if there\u2019re no legal obligations, if there\u2019s no third party that controls, if laws are few and fragmented and each country behaves as it sees fit, I as a consumer will have very little means to make<strong> an informed purchasing decision<\/strong>.<\/p>\n<p>I can rely on common sense, of course. And <strong>common sense should prompt me a few questions<\/strong> at least. I should ask myself, for example, how is it possible that in the various steps that go from the row material selection to the distribution of the finished garment in stores &#8211; by passing through the yarn production and fabric transformation &#8211; everyone gains a little and that, at the same time, workers are paid fairly, the factory kept safe, water and energy consumption reduced and the use of toxic or harmful chemicals avoided. <strong>There is something wrong<\/strong>, evidently. What is my contribution to the system if I close my eyes, if I just adapt without asking myself what&#8217;s the story behind a product and what damage could I receive?<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #99b811;\"><strong>To each his own role<\/strong><\/span><\/h2>\n<p>The matter is broad even if we want to limit ourselves only to chemical management, that is to say chemistry used to produce what we wear. Certainly, everyone is called to do their part: the <strong>legislator <\/strong>who must pass more advanced and rigorous laws, <strong>governments <\/strong>that must apply them, <strong>supervisory bodies<\/strong> that must ensure compliance, <strong>judiciary<\/strong> that must rigorously sanction any violations and the <strong>consumer<\/strong> who must demand to be informed.<\/p>\n<p><strong>Brands and supply chain must work together<\/strong> to eliminate toxic and harmful chemicals to health and the environment from production cycles, possibly relying on <strong>recognized protocols such as the 4sustainability\u00ae brand aligned with the ZDHC approach<\/strong>. This is an ethical choice on a voluntary basis, of course, but also <strong>a business strategy<\/strong>.<\/p>\n<p>In addition to the due respect for current regulations and the more stringent ones to come, there is a growing market share that carries out <strong>virtuous processes and sustainable alternatives<\/strong>, committing itself even before <strong>Covid-19<\/strong> intervened to emphasize the system crisis and the need for <strong>accelerate<\/strong> towards a direction that is now obligatory: <strong>responsible production<\/strong>.<\/p>\n<p>\u201c<em>The protagonist are the consumers, who despite being still little informed on these issues and often lacking <strong>tools to understand more<\/strong>, demonstrate <strong>a growing sensitivity<\/strong> and the willingness to learn in order to behave responsibly\u201d, <\/em>says <strong>Francesca Rulli<\/strong>, Founder and CEO of Process Factory\/4sustainability<strong>\u00ae<\/strong><em>. <\/em>\u201c<em>This means \u2018rewarding\u2019 brands that show they really want to clean up their production processes, bringing products with <strong>clear, reliable and understandable labels<\/strong> to the store &#8211; physical or virtual &#8211; and preparing the staff to respond and inform the consumer about the sustainability attributes of the garments, starting with the <strong>transparency<\/strong> of the production chain: how were they produced and where, through which steps?\u201d<\/em><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #99b811;\"><strong>Tips for shopping<\/strong><\/span><\/h2>\n<p>While waiting for all the mosaic tiles to go into their place, let&#8217;s give some useful information for an informed purchase even if there is not a well-made label. The first thing to know &#8211; we said &#8211; is that some substances dangerous for our health are commonly used in the clothes production. <strong>Phthalates<\/strong>, for example, are used to give flexibility and softness to rubberised prints: in contact with our skin, they can in the long run alter the body&#8217;s hormonal balance.<\/p>\n<p>A huge chapter is that of <strong>dyes<\/strong>, which can contain carcinogenic substances such as <strong>aromatic amines<\/strong>. Known carcinogens are <strong>chlorine<\/strong> \u2013 used to &#8220;bind&#8221; many dyes \u2013 and <strong>chromium<\/strong>, which is to fix the color on the fabric. <strong>Formaldehyde<\/strong> is an irritating gas for the eyes and respiratory tract used to fix pigments in the printing phase, as well as a preservative in the packaging phase. <strong>Nickel<\/strong> is also highly allergenic: beware of jeans and dark or very colored garments because it is likely that they contain significant quantities of it.<\/p>\n<p>Obviously, this is not the place to deal with such a broad topic. The point is that prolonged contact with these substances can cause multiple problems, from &#8220;trivial&#8221; allergic reactions to hormonal imbalances, to cancers of varying seriousness. Moreover, by washing garments these substances partly end up in the water and therefore in the environment, with the imaginable consequences in terms of pollution and the possibility of coming into contact with them again through the food we eat.<\/p>\n<p>\u201cI believe this is enough to make the expression &#8216;chemical management&#8217; a little less distant from our daily life and a little more interesting, right? It is something \u2013 Rulli underlines \u2013 <em>that companies and those like us who work with them must certainly deal with to improve production processes in a sustainable perspective, but that every single individual should care about and reward with his\/her purchasing behavior. And this not to enrich one brand rather than another, but because our health and that of the planet and the future of our children are at stake<\/em>\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chance are the expression chemical management will sound very technical and not very interesting to the average consumer who enters [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":89558,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[293,331],"tags":[334,341,376],"class_list":["post-89572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive","category-chemical-management-en","tag-francesca-rulli-en","tag-francesca-rulli-en-2","tag-zdhc-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HOW TO BUY CLEAN CLOTHES THANKS TO GOOD CHEMISTRY<\/title>\n<meta name=\"description\" content=\"I have to buy a shirt for the gym, a sweater, a belt ... 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