To become sustainable, a business should design a path that, starting from the objective analysis of the state of the art, involves products and processes by touching every aspect of internal organization and relationships with its suppliers.
In order that the cycle can be said fully effective, however, it is also necessary to look at the raw materials that come into it. For reasons of logical coherence and results maximization, indeed, these material should respond to the same principles of sustainability and innovation.

4sustainability provides companies with the necessary support to pick the right way through the maze of labels and environmental brands born to guarantee the raw materials sustainability, by selecting the most credible and appropriate for their businesses.
Since the adoption of each brand and/or label is subject to the possession of special requirements – traceability, system and data collection are recurring key principles – 4sustainability support also includes the assessment activities that may be needed.